Press

Zoot Sports reups with IRONMAN Champion Ben Hoffman

Zoot Sports reups with IRONMAN Champion Ben Hoffman

May 07, 2018

February 27, 2018 – Carlsbad, Calif. –  Zoot Sports, triathlon’s original apparel brand, has renewed its partnership with six time IRONMAN champion, Ben Hoffman.  In a deal that will extend thru 2019, Hoffman will train and race exclusively with Zoot’s industry leading wetstuits and swim skins, as well as triathlon and run apparel.
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Zoot Sports partners with Canyon for 2018 10 Year Anniversary Team

Zoot Sports partners with Canyon for 2018 10 Year Anniversary Team

May 07, 2018

January 16, 2018 – Carlsbad, Calif. –  Zoot Sports, triathlon’s original apparel brand, is welcoming over 400 new athletes to Team Zoot 2018.  Originally established in 2008, Team Zoot represents what being a triathlete is all about; Ohana.  Made up of athletes from every level, beginner to Kona qualifier, Zooters are a friendly bunch who train and race hard but also enjoy the journey.
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Zoot Sports opens up applications for Team Zoot – 2018

Zoot Sports opens up applications for Team Zoot – 2018

May 07, 2018

Carlsbad, Calif. – With 2018 just around the corner, and new ownership in place, Zoot prepares to celebrate the 10th anniversary of Team Zoot, with growth and a new mission. First established in 2008, Team Zoot aims to represent triathletes of all skills levels and abilities from around the world.  New owner, Shawn O’Shea, doubles down on Zoot’s commitment to creating an inclusive space for triathletes saying, “Recommitting to the sport of triathlon means recommitting to the athletes, putting them first. We are excited to add new, energetic people to our team.”
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Newell’s Winter Sports Unit Sold To PE Firm

Newell’s Winter Sports Unit Sold To PE Firm

May 07, 2018

Newell Brands Inc. said Friday it reached a definitive agreement to sell its Winter Sports businesses, formerly part of Jarden Group, to Kohlberg & Company, the private equity firm, for $240 million.
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Zoot Squad picking up momentum for relaunched Zoot Sports

Zoot Squad picking up momentum for relaunched Zoot Sports

May 04, 2018

Formerly part of the Newell Brands and K2/Jarden Group portfolio, triathlon apparel and accessories brand Zoot Sports previously sat alongside a number of outdoor, and predominantly winter sport brand offerings, such as Atlas, BCA, Dalbello, Full Tilt, K2, Line, Madshus, Marker, Ride, Tubbs and Völkl.

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Zoot Sports relaunches under new ownership, returns focus to triathletes

Zoot Sports relaunches under new ownership, returns focus to triathletes

May 04, 2018

CARLSBAD, Calif. (BRAIN) — Triathlon apparel brand Zoot Sport has new ownership. Industry veterans and former Zoot Sports employees Shawn O'Shea and Dan Weatherford have purchased the brand back from Newell Brands and have moved the brand back to Carlsbad. Zoot Sports is now under the umbrella of Zoot Squad, Inc.

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Zoot Sports relaunches with new ownership, new vision, and new focus

Zoot Sports relaunches with new ownership, new vision, and new focus

May 04, 2018

October 4, 2017 –  Carlsbad, Calif. –  Triathlon’s original apparel brand is now officially under new ownership.  In a deal that purchased the brand back from corporate owner Newell Brands, Zoot is now back home in Carlsbad, Calif., wholly owned by industry veterans and former Zoot Sports employees Shawn O’Shea and Dan Weatherford, under the umbrella of Zoot Squad Inc.

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